Stop bots.
Keep customers moving

Enterprise-grade bot protection tailored for small and medium businesses. Block abuse before it reaches your website — no CAPTCHA, no code changes, no internal security team needed

Scraping
AI crawler
Credential stuffing
Account Takeover
Search engine
Data Theft
Human
Carding

Powered by GateKeeper

Fingerprinting

Bot Classification

DDoS Protection

Rate Limiting

AI Crawl Control

Human

Search engine

AI search

Human

. THE PROBLEM

Fake traffic. Real losses

Bots prefer to quietly damage revenue, margins and customer trust: scraping prices, fake sessions, attack accounts, poison conversion data and reserve inventory

94

automated attacks hit the average website every day

50%+

automated attacks hit the average website every day

43%

of all cyberattacks hit SMBs

01.

Data thieves

Price scrapers and catalogue harvesters read your store continuously and feed your data to competitors and repricing algorithms. Silent, constant, and directly responsible for margin compression.

2 – 5% annual margin lost to price scraping alone

Data Thieves

02.

Account attackers

Credential stuffing and brute-force bots. Test leaked passwords against your login page. Each compromised account is a chargeback, a support cost, and a customer you may lose permanently.

Account attackers

03.

Analytics poisoners

Register as human sessions in your analytics. Inflate traffic, collapse conversion rates, corrupt attribution. Your marketing team optimises based on data that doesn’t reflect reality.

Analytics poisoners

04.

Server killers

L7 DDoS bots and inventory hoarders. DDoS bots flood your server with valid-looking requests. Inventory bots reserve stock without buying — making items appear out of stock for real customers. Both are timed for peak sales periods

Server killers

. Where are you right now?

Pick your situation We’ll take you to the right place

Exploring

I want to understand bot risks

Already affected

I know what is bot problem

Emergency

I’m under attack right now

. BUILT FOR SMBs

Bot protection built for small teams and SMB budgets

Priced for SMBs Get enterprise-grade bot protection without enterprise contracts, long procurement cycles or six-figure security budgets

Enterprise-grade

Priced for SMBs

4 Key SMB Advantages

No long-term contracts

Instant setup in minutes

Bot protection included

Detection that keeps up AI/ML powered behavioral analysis that updates automatically to keep pace with evolving threats.

Threats detected

96

↑ 12%

vs yesterday

Threats blocked

180,700

↑ 18%

vs yesterday

Setup in minutes Plugin / cloud / self-hosted.

Installation

Choose your platform

Install

Activate protection

Total setup time

3 min

Privacy-first No cookies, EU residency, GDPR.

Data handling

No cookies

No tracking

EU data residency

Compliance

Emergency line human support 24/7

Emergency line

Avg. response time

5 min

Resolution Rate

99%

Network connectivity

42%

User access

28%

Billing & Payments

18%

Invisible to real customers No CAPTCHAs, no friction, no impact on conversions.

Fraud protection

Blocks bots and abuse before they act

No conversion lift

Keeps your funnel fast and frictionless

User-first approach

Designed to stay invisible to real users

. Plain language dashbord

Each visitor under your control

. How it works

One filter
in front of your website

ADPAL sits between the internet and your site as a reverse proxy. Every request is checked in under 50 ms — bad bots are stopped before they ever touch your server

STEP 1

Traffic arrives

Humans, good bots and bad bots all hit the ADPAL edge first — not your infrastructure

STEP 2

Every request is analyzed

Behavioral analysis and fingerprinting separate real users and good bots from automated abuse

STEP 3

Bad bots are blocked

Scrapers, credential stuffing, spam and L7 DDoS are filtered out in real time — invisibly

STEP 4

Your site gets clean traffic

Faster pages, honest analytics, protected logins and forms

. PROTECTION STACK

Everything your website needs to filter bad traffic

ADPAL checks behavior, attack patterns, traffic floods and custom rules in real time — so bots and abuse are filtered before they touch your server

Explore ADPAL bot protection

L7 DDoS Protection
Web Application Firewall
Custom rules
Rate Limiting
Bot Protection (AI Behavioral Analisis)

. Industries

Tailored for your industry

eCommerce & Retail

Protect checkout, inventory, prices and promotions from scrapers, scalpers and carding bots

iGaming & Gambling

Stop bonus hunters, multi-accounting and automated abuse without slowing down real players

. Your website goals

Online business protected by default

Pricing, inventory, and competitive data protected

Customer accounts and data protected

Clean and trustworthy analytics

Visibility and control for AI content scraping

Website stays online during peak traffic and attacks

Threats are stopped at your perimeter

. Integrations

Works with your stack. No rebuild, no migration

Browse integration docs

. Trust & privacy

Your customers’ data stays yours

Cookieless protection
European data residency
GDPR & DPA

Visit the Trust Center

. SMB PRICING

Real bot protection shouldn’t require an enterprise budget

ADPAL is priced for small and medium businesses that need serious protection without enterprise contracts, complex procurement or oversized security budgets.

. BUSINESS RESULTS

Results from businesses like yours

Read the full story

«Within a week our analytics finally made sense again — and form spam just stopped. We didn’t change a line of code.»

Sam Marshal, eCommerce Director · Online retailer, ~400000 employees

«Within a week our analytics finally made sense again — and form spam just stopped. We didn’t change a line of code.»fgert

Sam Marshal, eCommerce Director · Online retailer, ~40f22 employees

«Within a week our analytics finally made sense again — and form spam just stopped. We didn’t changefrefr a line of code.»ddddddd

Sam Marshal, eCommerce Director · Online retailer, ~40 employees

. Free tools

Do you have a bot problem Check your website for free!

No signup, no sales call — full list of your vulnerabilities in 2 minutes

Scan your site

A free scan of your website’s exposure to bots and automated attacks, with a plain-language report

Run a free check

Bot threat calculator

Estimate how much bot traffic is costing you in ad budget, server load and lost conversions

Calculate my losses

. Old defenses vs. modern bots

Why old defense methods keep failing

CAPTCHAs

AI models solve them with 95%+ accuracy — while every puzzle shown to a real customer cuts your conversion rate

IP blocklists

Modern bots use residential proxies — real home IPs that never get flagged. The attack looks like a genuine customer

Rate limiting alone

Bots throttle themselves and spread requests across thousands of IPs to stay under every threshold you set.

Signature WAFs

They block known patterns. AI bots generate novel patterns built to evade signatures no one has seen before

. FAQ

Questions SMB owners ask us

Can’t find the answer?
Will ADPAL slow down my website

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

Will my customers see CAPTCHAs?

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

Do I need a developer to set it up?

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

Will it block Google or break my SEO?

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

Where is my traffic data processed and stored?

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

We’re under attack right now — how fast can you help?

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

How is ADPAL different from reCAPTCHA or Cloudflare?

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

How much does it cost?

No. Requests are analyzed in under 50 ms at the edge, and because bad bots never reach your server, most sites actually get faster — protection includes caching, HTTP/3 and TLS 1.3.

Find out what’s already happening on your site

Run a free check or talk to us — either way, you’ll know exactly how much of your traffic isn’t human